A web-to-print template, often referred to as W2P template, is a digital design file that is created to be used within a web-to-print (W2P) system. FYI, you might also hear it go by the names of “remote publishing” or a “print e-commerce solution”.
Web-to-print is a technology that allows you to design, customise, and order printed materials online through a web-based interface.
W2P templates play a crucial role in this process by providing a starting point for users to create personalised print materials such as business cards, flyers, posters, brochures, and more. To find out how it works, read on, and see how it can help your business!
It uses a creative and user-friendly interface
No design skills or software? Don’t worry as it’s all covered! Designers or print service providers create customisable templates using graphic design software. These templates can have predefined layouts, placeholders for text, images, and other elements.
The templates are then uploaded to a web-to-print platform or system. This platform allows you to access and modify the templates using a web browser. Simply log into the web-to-print system and get going!
You can customise the template by adding your own text, images, logos, and other elements within the predefined areas of the template. Plus, they can be easily personalised with your details, making the printed materials more relevant and engaging. Easy-peasy, eh!
See results in real time for swift material production
As you make changes, the web-to-print system provides a real-time preview of how the final printed product will look. This helps you to visualise your changes, ensuring everything is aligned properly.
Once the template is customised to your satisfaction, you can place your order. The system generates a print-ready file based on the customised template and specific inputs.
And et voila! The print-ready file is sent to the printing facility, the design is printed using the materials and finishes you’ve specified and delivered to your front door.
Providing consistency for your brand while being efficient
They ensure that branding elements and design consistency are maintained across all printed materials. Whether they are created by design professionals or non-designers, the output is the same.
They are super-efficient. You create customised designs quickly without the need for design software, speeding up the ordering process and freeing up your time! Now that’s something worth its weight in gold!
An evolved service that will reduce costs while being accessible
What we love is that they are cost effective. The predefined templates eliminate the need for custom design work, reducing costs for both customers and print service providers. The streamlined process from customisation to printing can lead to faster turnaround times. This could equate to more orders and bang for your buck!
Use it on the go! It is so accessible that all you need is access to a web browser and your login details and away you go! Work remotely from your favourite café or even further afield should you desire. By not being restricted geographically, you need not be chained to your desk. Likewise, this also means others can make orders if needed.
And last but not least, as already discussed, Web-to-print templates are designed with user-friendliness in mind, catering to a wide range of users with varying design skills.
An online revolution for print materials
Web-to-print technology and templates have revolutionised the print industry by providing a seamless online design and ordering experience, making professional print materials accessible to a broader audience.
Flex4 OPS – Helping print businesses for over 15 years
Here at OPS, with our web to print solution portfolio we can design, build, manage and host every aspect of your online strategy, helping you to achieve an excellent return from your online investment.
For an example and case study of our templates take a look here https://www.onlineprintsolution.co.uk/project/print-hammersmith/. Give us a call or drop us a line and we can discuss all your web to print needs. Email:info@onlineprintsolution.co.uk/Telephone: 0208 031 0835