Streamline your trade print operations with branded reseller storefronts, workflow automation, and seamless print MIS integrations.

Reduce admin, automate everyday tasks, and deliver a faster, more professional buying experience. OPS helps trade printers and corporate print providers scale efficiently without adding operational complexity.

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What is Web to Print for Trade Printers?

Web to print is an online ordering system that connects your reseller customers directly to your production workflow. For trade printers, this goes beyond a standard print ecommerce storefront. Trade printer customers are usually resellers, including design agencies, marketing companies, and other businesses. They buy print at wholesale prices and sell it to their own clients under their brand. This means the platform needs to support multiple branded storefronts and integrations while keeping your trade print brand completely hidden from the end customer. OPS (Online Print Solution) is built specifically for this model. Each trade reseller gets their own branded online storefront, with pricing and order processing automated. OPS also connects directly with your production systems, so orders can move from placement to production with little to no manual work.

Your reseller gets a seamless experience, while your team spends less time managing orders.

Key Features for Trade Printers Streamline Online Ordering for Key Clients

Price Calculation

Price calculation options include quantity entry, matrix display and menu driven print option selection.

Artwork Upload with Automatic Checks

Allow customers to upload artwork with automated pre flight checks to identify common print issues before production.

Customer Registration Approvals

Review and approve new trade accounts before granting access to your online ordering platform.

Customer Price Lists

Assign tailored pricing bands and discount levels to different customers, ensuring each account sees its own trade pricing.

Ready to Start?

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Benefits of Web To Print Solutions For Trade Printers

OPS helps trade printers deliver a seamless ordering experience for reseller partners by connecting online ordering, artwork management & automated checks, and production workflows in one platform. It helps to reduce delays, improve communication, and give customers greater visibility across every job.

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Why Trade Printers Choose OPS We help Trade Printers:

Streamline Administrative Tasks

Remove manual file handling and protect your margins by eliminating unnecessary administration from high volume orders.

Automate Ordering & Approvals

Automate your print ordering system and approval workflows.

Strengthen Customer Retention

Improve customer retention through a more efficient ordering experience.

Customisable Approval Processes

Automated approval processes can be tailored to suit the needs of individual businesses.

Seamless System Integration

Connect your online storefronts directly to your shop floor by routing order data into your existing print MIS, ERP, and press hot folders.

Built Around Your Manufacturing Workflow

Unlike generic e-commerce platforms, OPS is designed specifically for trade print workflows, that help your business handle complex job matrices and high- production queues.

What Our Customers Say

We now have a comprehensive but also easy to update company website which continues to grow alongside our company expansion.

Adrian Nicholls, John E Wright

A 1st Class system for anyone serious about e-commerce... Flex4 OPS is a very powerful tool and we are constantly finding new ways to improve the presentation of our offering.

Alex Sharples, Alex Sharples, Fineline Printing & Stationery

We chose to use OPS from Flex4 because of price and understanding of our industry, superb customer service and active interest in us as a company.

Badger Design, Corinna Jones, Badger Design

Flex4 were happy to work with us in developing the site and the quote tool we needed. We then took up a marketing plan with them as well, which has proven very successful.

Dale Burgess, Dale Burgess, Print 2 Demand

Flex4 did a wonderful job on our website. When we were tendering, we found some companies would only respond to queries with help guides and "do it yourself" fixes but Flex4 have always made time to discuss issues, resolve problems and spent a lot of time with me on the phone answering questions.

Highly recommend for the depth of their initial consultation and the speed at which they will resolve problems.

Neil Wallis, Inkwell Printing

Achieving much better results than previously - great product, great service. Helpful and professional.

Richard Fernee, Richard Fernee, Print Hammersmith

I think it’s great that you do undertake custom work as it gives us a wonderful opportunity to try new things and eventually, you’ll have one of the best, most unique and most versatile off-the-shelf products out there.

Steve Wenlock, FlexPress

Price and understanding of our industry, superb customer servce, actively interested in us as a company.

Corrina Jones, Corrina Jones, Badger Design

Ready to Get Started?

Find out more how Online Print Solution can help your business automate workflows, improve customer experience and streamline your print manufacturing operation.

Request a Demo today